My journey
My name is Julien LACROIX, passionate about beautiful and old mechanics and vintage, I started to share my taste for clothes from 2021, through my Instagram account @julien.lacroix.33 . Then I created my brand " MOTOR WHEELS CLOTHING " in 2024 to share with you my love of vintage and rockabilly design. Kustom Kulture is a global phenomenon that is an integral part of the population, with a desire to stand out through its own creations, with a touch of originality.
Even if we were not born into this culture, we remain sensitive to the mechanical arts and the beauty of certain confections.
For the record, This craze for DIY (Do It yourself) led to this project emerging around 6 years ago, at that time, I was in a professional limbo and I was not ready to get started . And it is thanks to those around me and knowledge that it has come to fruition today and I am proud to present it to you.
It took 6 years for the store to see the light of day, for the
The clothes I offer you live up to my ambitions. Indeed, as an aficionado of vintage clothing and Kustom culture, I have observed a lot of what is being done in the USA and also in Japan, where Kustom passion is at its highest level. I said to myself why not have identical clothes back home in Europe? The idea came from there, by taking inspiration from what was being done and, by creating the clothes, I imagine myself wearing them and therefore that you would also wear them. Through my products I strive to provide you with a sober and vintage design, all on a comfortable and quality garment to enhance your outings with your character frames.